Showing posts with label commerce. Show all posts
Showing posts with label commerce. Show all posts

June 09, 2009

It's a see-saw, but I am optimistic again.

Spring semester grades in √
Summer syllabus completed, almost √
New paintings, signed and titled, almost √
Divorce paperwork completed, almost √

Another painter came over for a studio visit today. Next week I shall go visit her studio. It's definitely good, nay necessary, for me to get out and meet up with other artists right now. I'm been a hermit lately, even more so than usual. Bobbie makes the 4th person I've shown the new work to. So far, 4 out of 4 people are digging them. I should let my guests speak more, but I get so excited about the new works that I have to tell the backstory about how I arrived at them and then tell another backstory for why etc. For the time being, it's been good practice to talk about the work. The BIG studio visit is a week from Saturday. I'll be entertaining 25 collectors for approximately 30 minutes. My major concern is that my front lawn is dead and the back yard is barely holding on. The place needs some landscape love. I'll grab some cheap plants at Home Depot to brighten up the place. I'm self-conscious about these things. I should also finish titling the pieces and nail my spiel. Possibly a tad more important, yes?

But back to today's studio visit. I came away feeling hopeful and optimistic. In addition to talking specifically about the work, we also chatted about the business side of things and the day job side of things. If you recall, I've been laid off after the summer. I said I was brainstorming and basically cobbling an income together and instead of receiving the awkward stare of pity I usually get when I say that, I got a positive reaction and an excellent idea for proposing some workshops I could teach. I'm so on it. I also got some other business advice regarding the paintings, and I made a pledge to myself and to my visitor that I will take that advice as well. I've had some really sorry-ass advice thrown my way over the years, so sometimes I'm skeptical, but not anymore. Majority rues.

I'm also going to experiment with having an Open Studio on Saturdays this summer. My community coffee break never really took off, so we'll try this. I don't advertise and my marketing strategies are zilch. That might be one of my problems. The other might be the self-effacing humor I tend to use.

I'm one block away from a small business district on the west side Culver City, as opposed to the east side which is where all the galleries are, and have decided to take advantage of people who park on my block while shopping at Allied Train Store and Samy's camera. But, the real motivation for opening the studio one day a week was that when we bought the house several years ago, I found a blank, homemade and weathered wooden sign cast aside in the garage. Seriously, I'm like that; a sign needs a purpose. I almost used it as it, but since I'm not selling jam, potholders or rabbits, just yet, I gessoed it and will be painting a more appropriate signage denoting an open studio. The open studio will be a mix of things- mainly an opportunity to sell some older work and drawings, but possibly a chance to work on the craft side of things and see what happens there. I got into wood burning aka pyrography back in the early 90's and a few years ago I picked up leather tooling. When I said "open," I mean open. I'm still in the brainstorming phase, but am hoping to stage the first one this Saturday. Another potential cog in my cobbled empire.

January 06, 2009

By the way, it's not a conceptual project, it's an act of commerce.

I spent yesterday in the studio and I will spend today there too. I worked on some drawings and uploaded some work to Smaller Works. It's not a very original name, but it's functional. I had another name, but it was too twee and 90% of the population would have loved it. Plus, I like the idea of 'works' being a verb. You know, like, "Smaller Works hard for a living," or "Smaller Works so you don't have to," or "Smaller Works to help Mary Addison Hackett participate in the global economy." That kind of thing.

I tweaked some links on my website contact page, managed to come up with at least 3 more things I'd like to do in order to expand my artmaking and financial empire, and right before bed, I eliminated my rationale for making the work that I do, in the sidebar on the Smaller Works page. Then I showed Matt the site. The first thing he did was laugh and asked why everything I did had to be conceptual art. I think the Grab Bag image was what triggered his response. I laughed too, because it's true, even though I didn't intend for the store to be an art project. It's just how I put things together. There always seems to be a loose thread that reveals something slightly irreverent and inherent. Making things too serious or uniform is not my strength. I know this about myself. When everything I do has the consistency of being inconsistent or slightly off, I'm confident and good to go.

I'm scheduled to teach a drawing class in February and I'm in the process of putting two portfolios together, design and illustration, because I sense that when someone needs some design work, hiring a painterly abstract painter is not the first thing that comes to mind and I figure I may as well be open to those possibilities as well. So yes, this is an open call to hire me now.

December 19, 2008

Get your pre-flight separation cold-weather visiting mom for the holidays travel anxiety here NOW.

Yep. Today is the day I cast aside all my other identities and focus on being a daughter for the next few days.

Fun Facts:
I don't drink anymore, so getting loaded on the plane is out.
LAX to BNA is a 3-sharpie drawing flight.
I don't drink anymore, so getting loaded once I land is out.

Okay, that's enough of the fun facts.
My flight leaves this afternoon and I'm almost done packing. I have a hefty to-do list once I arrive, but it will get done. I need to shift focus and think about relaxing and being slightly social over the next few days.

Big surprise, I am slightly compulsive about making art. I always take my watercolor travel set and sharpies. I know what my next lino cut is going to be, so I can work on the sketches for that. I don't actually sketch, so that's just a phrase I'm loosely using. One of the sketches will BE the drawing. It's more a matter of spacing issues and which time I'll nail it without using a sissy ruler.

After Christmas, I will upload some new works to the Smaller Works site. Have been thinking about trying the eBay thing, but should first try sending out an email announcement telling people about the site. I also want to put some work priced in the $20-100 range but feel a little like I'm trying to have a fire sale when I think about pricing works simply to get them out of the flatfiles. Still, the flatfiles are full, so what the hell. Stay tuned for the fire sale, without the actual fire.

November 30, 2008

Damn, today was grueling.

Sunday. I do not work on Sundays. But because I am helping a friend out tomorrow and I had a little deadline, I hauled ass and got my Smaller Works on paper site up and running. Please check it out. It's a place to buy smaller works, primarily on paper, directly from me. Not trying to cut out the middle men and women, but I make a beaucoup of smaller works on paper and it seems most galleries like to focus on showing the larger works- as do I. The works on paper are like calisthenics for me and instead of stacking them in a flatfile for the rest of eternity, I'm proactively selling them. Also, as I've mentioned yesterday, I was inspired by other artists who are not sitting on the sidelines during this economy.

Tracy Helgeson summed it up quite succinctly-
"The economy is tough and those of us who (try to) make a living selling our work have been greatly affected. Obviously, I hope that if one has limited funds, they will pay for food, insurance, mortgage, etc. first, however perhaps there are still a few folks who can squeeze out a couple of bucks to buy a piece of art to enjoy or to give as a gift. If artists aren't selling anything, they are also not buying anything either or paying their bills or the mortgage and the dominoes will keep falling. I realize that not every art buyer wants to buy my art (what?) so I'd like to offer some alternatives and hopefully somebody will make a few sales, even if it's not me."

I was just really touched by that and I'm not really a group hug kind of person. Her project is The Fine Arts Department.

November 29, 2008

I am thankful even though I made some mistakes along the way

Brand Library Submissions are due. The Brooklyn Museum is also looking at submissions. I'm still at the computer. That's the I-might-as-well-focus-on-shows-since-I've-never-concerned-myself-with-sales attitude that I've had all of my adult life.

Umpteen years ago, I quietly accepted the equation, day job=money, and I never tried to "sell" my art. Not only that, I've even (silently) taken offense when people from the civilian world who know nothing about the machinations of the ART world suggest I participate in art fairs, not Art Basel art fairs but like, you know, artisan fairs. This was so snobby of me. I almost did one once. Back in 1984, I was invited out of the blue by a woman who was in charge of the Art in the Parks thing in Nashville. It may have even been the first one. I had like a week's notice. I may or may not have hung unstretched canvases from trees. I have a brief visual, but am not sure whether I followed through. I was fresh out of college and unlike the smartypants graduate of today, I had no career navigational skills. I also have a poor memory of the 80's. Briefly remember having some appointments to show work with some galleries and then grad school wiped out any modicum of desire I had to make commodifiable work. Honestly, my grad program was such an ivory tower. It falls on and off my resentment list. But I digress.

Natch, I think my work is quite handsome, but I'll admit it looks best in a white cube where it's not competing with texture and patterns and furniture and people. Thus my dilemma. Even before I was groomed in the discourse of conceptual gymnastics, I made art for myself and have assumed that people like me, only wealthier and with climate controlled spaces would collect my work. It happens, but not enough. And what's more, I'm tired of being stuck between pretending like it doesn't matter on one side and on the other, the admission that my works sells at a snail's pace at relatively modest prices. I mean, when my plumber tells me he wants to be an artist because he has an artist client whose works sells for 100,000 a pop, I want to scream.

My goals are simple: I am happiest in the studio. I just want to keep making work, make enough money to make more work, support myself through the work, have enough left over to save for a future and spread the wealth.

I've decided the whole day job=money thing needs some retooling. So this week, I am rethinking my approach. Hard. Since I'm not independently wealthy, a tenure-track professor, or a kept woman I am coming up with my own plan. A while back, I almost got my Smaller Works site up and running, but bailed and did not follow through with marketing or even word of mouth advertising. Not out of laziness, but because I wanted to believe that some gallery sales might happen as the result of a couple of fine shows and good press. One check arrived. Actually two, counting a stipend for doing an artist talk. And in looking at the domino effect of gallery closings, this doesn't seem to be the time to find additional representation, though optimistically, that's still on the to-do list.

So now I am shameless. I have been inspired by others who are selling works on websites. I am going to get off my highfalutin horse and get the Smaller Work site up and running. The work will be affordable, and I'm looking at it as an opportunity to dig deeper into my bag of tricks. There will possibly be some slightly representational and P&D work, and I know it sounds crazy, but I'm also thinking FLOWERS. Specifically, I see designs from my mom's garden club fitting in here somewhere. I'm excited. It's kind of like my version of Michael Graves for Target mixed with the FAP, but you know, non-functional and probably still a little esoteric.

Whee. Off to get that paypal button.

September 26, 2008

Slow start this morning.

Still working on a commissioned project. It's going well and I'm actually enjoying the process even though it's quite different than how I normally work. There's a beginning and an end. What a concept. Using a grid to plan something is mildly amusing to me, which is good, because it keeps me amused. I'm geeking out with a time tracking app on my iphone, which not only keeps me amused, but also keeps me aware of the time:hourly wage ratio on said project. What a trip. I love what I do.

Yesterday, I did NOT pull out all of my savings and stash it in a cookie jar. I wanted to, but did not.

I have decided to knit a tweed maxi skirt in honor of the economy. I'm half way done with the pocket.

It's over.

Nov 7, 2020. Tears of joy and relief. It's been unreal and I'm ready to get back to a sense of normalcy. The desert has been tough. ...